Like, Comment, Subscribe: Inside YouTube's Chaotic Rise to World Domination [...

Like, Comment, Subscribe: Inside YouTube's Chaotic Rise to World Domination [...

Product Overview

Format: Hardcover

The gripping inside story of YouTube, the company that upended media, culture,
industry, and democracy—by a leading tech journalistAcross the world, people
watch more than a billion hours of video on YouTube every day. Every minute,
more than five hundred additional hours of footage are uploaded to the site, a
technical feat unmatched in the history of computing. YouTube invented the
attention economy we all live in today, forever changing how people are
entertained, informed, and paid online. Everyone knows YouTube. And yet
virtually no one knows how it works.Like, Comment, Subscribe is the first book
to reveal the riveting, behind-the-scenes account of YouTube’s technology and
business, detailing how it helped Google, its parent company, achieve
unimaginable power, a narrative told through the people who run YouTube and
the famous stars born on its stage. It’s the story of a revolution in media
and an industry run amok, how a devotion to a simple idea—let everyone
broadcast online and make money doing so—unleashed an outrage and addiction
machine that spun out of the company’s control and forever changed the
world.Mark Bergen, a top technology reporter at Bloomberg, might know Google
better than any other reporter in Silicon Valley, having broken numerous
stories about its successes and scandals. As compelling as the very platform
it investigates, Like, Comment, Subscribe is a thrilling, character-driven
story of technological and creative ingenuity and the hubris that undermined
it.

Details

• Publisher ‏ : ‎ Viking (September 6, 2022)


• Language ‏ : ‎ English


• Hardcover ‏ : ‎ 464 pages


• ISBN-10 ‏ : ‎ 0593296346


• ISBN-13 ‏ : ‎ 49


• Item Weight ‏ : ‎ 1.45 pounds


• Dimensions ‏ : ‎ 6.34 x 1.5 x 9.34 inches


• Best Sellers Rank: #99,988 in Books (See Top 100 in Books) #92 in Social Aspects of Technology #119 in Computers & Technology Industry #232 in Economic History (Books)


• #92 in Social Aspects of Technology

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